Avellana Financial Model

Drag the sliders. Green bands mark where a sales-assisted SaaS at $800 to $1,000 per month typically lands; hover the (i) for the reasoning. Everything recomputes instantly and your inputs are remembered in this browser.

Benchmarks: monthly logo churn 1.5 to 3% (2% base), LTV:CAC 3:1 or better, CAC payback 12 to 18 months. Marketing CAC band ($300 to $1,000, $2,000 upper limit) is Avellana's own segment estimate; generic SaaS benchmarks at this ACV run $4K to $10K marketing-only and $8K to $13K fully loaded. Lifetime is capped at 60 months. Estimated taxes = payroll burden on salaries plus income tax on positive profit once cumulative losses are used up. These are rules of thumb: replace them with Avellana data as it arrives.